USA

More and more, business schools want to show they’re making a positive impact on society. But how should they measure it?

Business schools shape more than just business. iStock/Getty Images PlusBack in 1970, the economist Milton Friedman famously argued that businesses have a single responsibility: to increase profit. For decades, the so-called “Friedman doctrine” amounted to dogma in certain circles, including at many business schools.

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