Companies are hyping AI the same way they talked up sustainability, but there are ways to fix that

The struggling footwear company Allbirds, which announced in April 2026 that it was rebranding into an AI company, may be one of the most recent notable examples of 'AI washing.' Business WireAcross corporate earnings calls, investor presentations and marketing pitches, “artificial intelligence” has become the buzzword of choice. Yet a troubling pattern lies under the hype.

Energy security and industrial competitiveness: the case for a European Energy Union

The European energy market remains heavily reliant on imported fossil fuels and fragmented across Member States. This leaves the EU exposed to high and volatile energy prices, posing risks to its growth outlook and its international competitiveness. As the EU advances its energy security and climate neutrality objectives, the role of electricity and renewable energy is set to increase at the expense of fossil fuels.

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